27 October 2006

Goodbye, old pal ...

In my book it was the best all-around automobile ever built (this coming from a man who made his money building winning race engines). I worked for Ford when every 3rd car they sold was a Taurus. I enjoyed working on them and I'll miss them. One of Ford's biggest mistakes was letting the brand stagnate and wither. Browsing the net, I found a kindred spirit:

It's twisted and a bit pathetic, but I will be shedding a tear next week in honor of the Ford Taurus officially and finally going out of production. It had a 21-year run that in retrospect is the longest fall from grace in history. During that time Ford sold 7 million Tauruses and another 2 million Mercury Sables. Since January 1st of this year, however, Ford had halted sales of the Taurus to the public, accepting orders only from fleet and rental companies. Despite that, the Taurus remained Ford's best selling passenger car almost every month this year, selling more units than the Focus and even the red hot Mustang. The Taurus saved Ford when it was introduced in 1985 and immediately sold 263,000 units during that first year. That number would rise to 410,000 units in 1992 when the Taurus overtook the Honda Accord to become the best selling passenger car in the U.S., a title it held for five straight years.


The last Taurus rolled off the line this afternoon.

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